What’s the Difference between Data Analytics and Informatics?
Data analytics is: The analysis of data using quantitative and qualitative techniques to look for trends and patterns in the data.
Informatics is: A collaborative activity that involves people, processes, and technologies to apply trusted data in a useful and understandable way.
Data analytics specialists must understand:
- Database management
- Database query languages
- Computer programming
Informatics specialists must:
- Meet the needs of those using systems
- Know informatics standards
- Be able to manage information technology projects and programs
- Have strong communication skills
- Be able to develop systems that work together
- Know how to protect information
Informatics specialists focus on:
- Designing and developing secure user-centered knowledge structures for the Web environment using design thinking, prototyping, and human computer interaction tools.
- Setting up secure digital assets management systems (DAM) working with metadata, workflow, taxonomy, data security, governance, and preservation of digital assets
- Defining identifying, controlling, managing, securing, and preserving electronic records and information
- Managing projects: people, timelines, resources, goals and outcomes
- Less technical and less theoretical than data analytics
- Much less math based
- More focused on end users and tailoring systems to satisfy the needs of end users within a specific discipline, such as health
- Focused on design thinking skills that encourage a bias toward action and the notion that it is acceptable to make changes or corrections as new ideas and approaches come to fruition
- A collaborative field where informatics specialists work with peers to identify, frame and solve human computer interaction issues within the framework of a content discipline, such as health