Social Media Marketing In Full Color – Skull Candy Inc.
Robin Alexander, 2019 Showcase
This narrative blog investigates the marketing strategy of the audio listening technology company Skullcandy, Inc.
Robin Alexander works at a California State University campus and just completed his second term (Summer 2019) in the MLIS program. He enjoys drawing, painting, writing, reading, photography, and film, and recently completed a course in “art programming” where he got to learn how to use rudimentary java to make still images and animations. He’s excited by the opportunity to take meaningful coursework in both library and information sciences.