To Russia with Love – of Marketing
SJSU SLIS instructor, Dr. Christine Koontz, will discuss how her participation in an international library association led to her working with the Russia State Library, helping them develop a marketing strategy to reach library users in that country. As the former Soviet republic transitions to a more democratic way-of-life, state agencies are learning how to promote their resources and services. Dr. Koontz’s presentation will provide insight as to how this is impacting the library world in Russia.
Tuesday, February 11, 2014
Time: 12:00pm - 1:00pm Pacific Time
Location: Online via Blackboard Collaborate
URL: join live session